Simon is reinventing the Mall experience to compete in the retail world where brick and mortar anchors like Macy’s, Penney, Kohl’s, Dillard’s and Sears Holdings have closed up to 20% of their stores and on-line shopping continues it’s boom in the industry. The retailer is creating a new experience for shoppers which ditches old fashioned directories and cafeteria style dining in favor of visual intensive advertising for it’s tenants, charging stations at comfortable seating areas, and restaurants that cater to a longer, more enjoyable eating experience. Come, stay awhile and enjoy. Food Court Out. Paper plates and Plastic utensils Out. Discount Strips Out. Luxury Only Out. Mixed Retail Anchors like Neiman Marcus and Penney’s in the same mall In. Mix of High end and Discount specialty retailers In. Silverware In. Recliners In. Movie Theaters In. Gyms In. Favorite Apps to locate Parking Spots In. Visiting the Doctor or Dentist at the mall? Coming soon…Service professionals who work face to face with clients may be positioned to move into this reinvented experience rich space. Article by: Sound Accounting & Technology LLC.
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